Search results for consumer insight
-
The Future of Nutrition is Drinkable: The Rise of Functional Beverages
Top Takeaways from NBJ’s 2024 Sports Nutrition and Weight Management Report In a post-pandemic world where everyone appears to be constantly on the move, and 56% of consumers assert they are more active now than before the pandemic, it's becoming evident that the future of nutrition supplements lies in the convenience of functional beverages. Every year, the Nutrition Business Journal (NBJ) releases its annual report on the Sports Nutrition and Weight Management industries. The latest 2024 edition showcases an impressive growth rate of 11.1% in the preceding year, propelling the combined mar... Read More ›
-
Consumers Weigh In on Immune Support Supplements
Since the Covid-19 crisis increased consumer awareness of the importance of having a healthy immune system, demand for immune support supplements remains strong post pandemic as consumers embrace a daily regimen for maintaining year-round immune health. Read More ›
-
Revolutionizing Supplements for the Immune System
Kyowa Recognized for Its Cutting-Edge Postbiotic, IMMUSE™: (LC-Plasma) Based on its recent analysis of the immune health ingredient industry, Frost & Sullivan named Kyowa Hakko USA the 2021 North American New Product Innovator for its clinically backed, patent-protected, heat-stable postbiotic, IMMUSE™: (LC-Plasma). The novel dietary, functional food and beverage ingredient is uniquely positioned to match key customer needs, including ease of usability, flexible formulation and widespread application — on top of providing more comprehensive immune support than traditional immune health ingred... Read More ›
